Lena
About Lena
Posts by Lena Prickett:
Lunch of champions
Ginger peach tea, tomato and roasted red pepper soup from Trader Joe’s, and challah grilled cheese. Sickness, begone!
My Aeropress Recipe
Check it out! My first instagram video, and a bonafide Aeropress recipe. Get your morning coffee on!
https://www.instagram.com/p/i1Ot4fTFboWhy I don’t care about going viral
I want to create useful content.
There are already articles on how 2013 killed the concept of virality. Everyone tried so dang hard to go viral, the internet is now broken and we are all disenchanted with headlines like “I knew I loved the Beatles, but I had no idea they would literally save my dying mother’s life– and do something even MORE incredible in the meantime”.
So I’m over it. Thanks, internet, for solidifying that as soon as an idea is completely in, it’s already on its way out.
Instead, I’m shooting for 2014 to be the year of Useful Content. I want to read and write things that help people learn new skills, build better things, and contribute something of value to the world. Yes, I’ll laugh when Conan trolls a Lyft driver again. But I’ll bookmark, favorite, star, like, +1, repin, reblog and share content that helps. Content that builds. Content that contributes.
The late night outline
For some reason, I seem to get overwhelmingly motivated right before I’m trying to go to sleep. Suddenly, I feel like going for a long run, doing 100 push-ups, or writing 1,000 pages of the next Great American Novel–all things I’m rarely interested in during waking hours. I think we’ve all felt more awake when we’re trying to sleep, and sleepier when trying to wake up.
So along these same lines, I’m often struck with work mojo in the middle of the night. I think of a great blog topic (this one right here is being typed out at 11:25pm), get energized for a new e-book content offering, or remember that nagging metric I forgot to check in Googe Analytics earlier in the day. Again, for some reason, few of these late night jolts of inspiration linger into the morning.
Enter the Late Night Outline.
When inspiration strikes, I lean over, grab my phone, and open up Evernote to jot down my Great Idea in neat, semi-coherent bullet points. Usually, this leaves me with enough material to hit the ground running in the morning. Voila, that new e-book is done before lunch, and my boss is happy (and so are our customers!).